Marketing Online has been introduced to assist in the management of the MSP. It is important that all users familiarise themselves with Marketing Online. You can register for a user name and password by clicking here. (http://www.marketingservices.dtf.vic.gov.au/registration)
Marketing Online
Access to the MSP is managed using Marketing Online. Marketing Online is an enhancement from the previous MSP and has been designed to act as a central repository of information to assist in:
- searching for suitable Service Providers based on past performance and work history;
- capturing spend data
- enable Service Providers to build and maintain a corporate profile to market their services,
- monitoring Service Providers’ performance and contractual quarterly reporting requirements.
Users should familiarise themselves with the Marketing Services Panel Operational Handbook (3 MB DOC), which has been specifically designed to
- provide details on the panel and the Rules of use governing the Panel
- provide instructions on how to engage Service Providers, and
- provide instructions on how to use the Marketing Online Database
Government agencies will need to apply for a user name and password in order to gain authorised access.
Marketing Online database is available at the following URL : http://www.marketingservices.dtf.vic.gov.au
Access to Marketing Online
Marketing Online is an access controlled web-based information system. As Marketing Online the systems contains sensitive and commercial information, access is restricted. In order to access the Marketing Online database you will need a username or password, refer to Section 2.2 of the Marketing Services Panel Operational Handbook (3 MB DOC). You can register for a user name and password by clicking here. (http://www.marketingservices.dtf.vic.gov.au/registration)
Contract summary
The Marketing Services Panel (MSP), State Purchase Contract (SPC) is mandatory for all Victorian Government Departments requiring the services of external advertising and communication suppliers. The MSP has been established under VGPB guidelines to ensure uniformity in purchasing advertising and communications services across the Victorian Government. The MSP streamlines the process for engaging a supplier by avoiding lengthy tender processes for each project.
Attached is a summary of the presentation that was made to Departmental to assist in educating and transitioning into the new MSP (707 KB PPT)
Presentation to Marketing Services Panel suppliers from 20 January 2011 can be downloaded here: Marketing Services Panel Supplier Forum (3 MB PPT)
| Contract Name | Lead Agency | Arrangement | Expiry Date |
| Master Agreement for the Provision of Services | DTF | Mandatory | 15 December 2012 |
| Supplier Contractor | The MSP consists of 48 Advertising Suppliers and 36 Communication Suppliers, 6 are common to both. A total of 78 have been appointed to the panel. |
| Reference | SS-02-2009 |
| Open or Closed | Open |
| Start date | 16 December 2009 |
| End date | 15 December 2012 (plus a further two 1-year extension options available) |
| Lead Entity | Department of Treasury and Finance |
| Category Manager | Veronica Bilbao Category Manager Government Services Division Department of Treasury and Finance Phone : (03) 8683 2871 Fax: (03) 8683 2784 Email: veronica.bilbao@dtf.vic.gov.au |
